I think I know why you're here
Because you've been dreaming of launching your own beauty brand.

(I can show you how.)

Do you know what it takes to launch a beauty brand?

So many people have dreamed of starting their own beauty brand, but stop because they don’t know where to start or they don’t know if they have a good product idea.  They end up wondering “will anyone actually buy my product?”

They search endlessly online for answers to questions like “how to start a skincare line,” but they only find partial and confusing answers.

Stop sifting through all of that confusing information! I want to give you the step-by-step answers and guidance on what you need to do to start your own line.


In the Becoming a Beauty Boss Masterclass, I will provide you with  insider secrets that you’ll need to take your ideas from concept to production.


And that's exactly why I made this for you
This Masterclass is for you if you want to know what steps need to be taken before you even have a product, how to get your products formulated and manufactured, and how to build a brand that speaks to your target audience.

Through this class you will learn:

  • What to expect when starting a beauty business
  • The necessary steps to turn your idea into a product
  • What it takes to make your product stand-out
Why you might love to join me...
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CLARITY

Creating your own beauty line can be complicated! There are so many steps from idea to finished product, but we can help you turn your product idea into a reality and take your success to the next level by providing you with the critical steps in the product development process.

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GUIDANCE

Get guidance from an industry insider with years of experience. From formulation to branding, you’ll build a brand that people trust…and one that helps your customers look and feel great.

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MOTIVATION

This won’t be easy. You’ll have to push yourself and take a leap outside of your comfort zone. But if you stick with the program and really make an effort, you will end up with more confidence and a solid strategy that will make your new business a reality!

This program is for you if...
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You don’t even know if your idea makes sense
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You find yourself overwhelmed by questions and doubts
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You're afraid of losing time and money
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You know that there are steps to make your product a reality but don't know what they are
Here's how we'll flow
WE WILL COVER:
EXPECTATIONS & CONSIDERATIONS
SMART LAUNCH SYSTEM.
FORMULATION & MANUFACTURING.
PACKAGING & LABELING.
BUSINESS & LEGAL.
Carmen and this class are amazing!

I met Carmen at a small business event and was blown away with the value she provided. I am a hair stylist, and I don’t know anything about formulations or having my own products. I just knew that I wanted to offer my clients my own products that I believed in.

Carmen recommended that I take her masterclass to get some insight into what it takes to have my own line. This class was awesome and had me thinking about things that had never even crossed my mind. I thought, if she is that amazing in this class, then she has to be great to work with.

I was right! Carmen helped me create 2 great products that I’m currently selling in my salon. My clients love them! I think it might be time to add to my collection. 

- Giselle 

You'll also receive
Bonus 01.
VENDOR RESOURCE GUIDE
Want a list of all my favorite vendor sources? Are you wondering how to find packaging quickly? Or which vendors will sell small quantities? Who the best label and box suppliers are? Well, I’m happy to share some of my go to suppliers with you.
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Bonus 02.
MARKETING STRATEGIES
Not sure how to market and sell your products?  I made a Marketing Strategies Checklist that you can use to market, sell and grow your business! 
After completing the masterclass...
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 You will have discovered your target customer and niche.
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 You will know how to select a product to put on the market.
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 You will be able to do confidently find a formulator, manufacturer and packaging.
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 You will understand how to label and price your products
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 You will be able to set yourself up for success by making sure all of the "business stuff" is taken care of. 
This masterclass taught me so much.

I was pulling my hair out trying to figure out how to start my skincare line. I was overwhelmed with information from different websites when someone recommended that I contact Carmen. I ended up taking her masterclass and gained a clear vision for my brand and learned the steps I needed to take to make it real. This class was a game changer!

- Brittany

Ready to become a beauty boss?
Get instant access to this masterclass
Why work with me?
01.
Save time and money.

Don't waste money developing products that won't sell. Instead learn how to develop products that people are clamoring to buy. 

02.
Product Validation.

Let's make sure you idea is viable and has a place in the market. I will teach you how to do the research to check for viability and how to tweak your idea if it is not. 

03.
Industry Expert.

Take advantage of all of my years in the industry working with Indie and multinational beauty brands. Learn the tips and tricks I have developed and perfected over the years. 

You're in good company
'I finally found the answers to my questions.'

I had an idea for a hair moisturizer but didn’t know how to turn it into reality. I started searching Facebook groups and Google but couldn’t find the answers I was looking for. I found the Beauty Boss masterclass and decided to buy it. It changed my perspective. And gave me all of the information I needed. I am now working with Carmen to develop my product.

- Janice

I would have paid more! 

This class was an awesome investment for me. The amount of information given is worth so much more. I am so excited to get going in my business--no more running in circles.

- Tia
I really needed this! 

I wish I had found this class before I started spending money trying to get products made. It would have saved me a lot of money and headaches. I still refer back to the workbook to keep on track.

- Darcy
 Dig deep! 

The workbook that comes with this course forced me to do a deep dive into the reasons why I wanted to start my business. Doing that has given me the motivation to keep going even when I can't see the results.

- Elizabeth
Ready to start?
YES! I AM READY TO START BUILDING MY BEAUTY EMPIRE!
You won't regret it!

This class is full of so many gems. Carmen takes you through all of the flashy, fun stuff, but also makes sure you know the other things you need to do to get your business straight. I learned so much from this class. I am now working with her to streamline my product offering. 

- Amber 

I'm Carmen!

I have worked in the personal care and cosmetics industry for over 13 years. I have made it my mission to help and educate as many people as possible on beauty products.

I am here to provide you with all the tools you need to start your beauty brand. I have so much love for this industry, the science behind it, and entrepreneurship and I am ready to share it all with you.


I created this program to help entrepreneurs who want to start a beauty business. I believe this course gives you the information and resources you need to build a successful beauty company.

It's time for you to become a beauty boss and build your empire!

See you in class,
Carmen

Copyright 2022 Custom Formulations by Carmen

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